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TGS2024
blog.ogilvypr.com
Taking a summer vacation as a reward for working hard all year long is ingrained in our culture. The significance of these annual trips goes far beyond well-deserved relaxation. Local economies depend on tourism dollars to thrive, and, in some cases, just to function. And as consumers look for information and make buying decisions for holidays, flights and hotels based around a range of factors –
VisitBritain From Social As A Channel To Social Brand Planning Challenge: Make Britain more accessible Solution: Chinese translate Britain for themselves Result: Created high impact in… View more British Airways From Static Content To Emotional Storytelling Challenge: Increase revenue on most popular route Solution: Tell a touching story with significant cultural relevance Result: Exceeded busines
With the growing popularity of Twitter in mainstream, and recent studies out by Harvard, we’ve developed our next edition of our Twitter for Business: 6 Ways to Use Twitter to Impact Your Brand. For more on this and the Step-by-Step Twitter for Business Guide, check out our presentations on SlideShare.net, and be sure to follow the 140 Conference at which John Bell will be speaking. #140conf. Twit
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