5 Tactics To Personalize Your Emails At Scale In 2019
We’re noticing more data-driven marketing teams moving (back) to sending plain text (instead of the beautifully design & templated messages). They appear to be from a human, not a brand. They appear more personal. Brands beautifully templated emails are like glossy flyers in your post. But if I remove the gloss, does that disguise my generic, sent-to-all message? No! Last week, our friends (and cu
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Email Onboarding Tear Down, Content Upgrade Edition: Shopify - Val Geisler
