Japan’s E-Reader Industry Struggles to Keep Up as Amazon Takes the Lead (Published 2013)
Tokyo shoppers consider e-reader options: Rakuten’s Kobo and Amazon’s Kindle.Credit...Ko Sasaki for The New York Times TOKYO — When Rakuten, Japan’s leading e-commerce company, introduced its Kobo e-reader in Japan in July 2012, the company’s chief executive, Hiroshi Mikitani, presented a gift to Yoshinobu Noma, the president of Kodansha, Japan’s largest publisher. It was a T-shirt emblazoned with
Despite flaws, Rakuten is 1-0 against Amazon in Japan's e-book wars | The Japan Times
Rakuten, Japan’s largest online shopping mall — and a head-to-head rival of Amazon Japan that also hopes to expand its business globally — launched its first e-book reader, the Rakuten Kobo Touch, on July 19, getting the jump on the long anticipated Japanese release of Amazon’s Kindle. On June 26 — the very same day Amazon Japan officially announced on its website that its Kindle e-book reader was
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