"You must read this book if-- * You want the hows, whys, and wherefores of i-mode's conquest of Japan and SMS's triumph around the globe * You need to know how SMS fits with IM and other emerging wireless messaging technologies * You want to discover profitable mobile e-commerce applications from automatic meter reading to getting a soda from a vending machine * You desire details on development, implementation, and rollout of EMS and MMS for the general population and the enterprise * You require answers on privacy, and how 3G will impact wireless messaging * You can't get enough information on the newest trends transforming wireless communications"