10 Writing Tips for Web DesignersWriting for the web is a skill set of its own. Website text, or "copy", needs to be written in a different tone for the web than a brochure. It needs to be built around the target keywords for the site and be written for a lower literacy audience. Most web designers have a leg up on traditional freelance writers since they have their pulse on what the search engines like and don't like to see on a
