Technically, the retina display on the iPhone 4 has a screen resolution of 640 x 960 pixels but don’t worry, if you optimise your site for 320 x 480, the iPhone 4 will scale it up by a factor of two so it fits the whole screen. You will need to insert higher resolution images – but more on that in the next section! 2. Include high res images for the iPhone 4 retina display The iPhone 4 display has