When I first started working on VWO, I came across many instances which have led me to wonder: Are enterprise applications(B2B) really that different from consumer apps(B2C)? How does the difference matter to the designer and the design process? Here’s sharing some pointers that I have experienced over the past few years, for designers who are looking to join enterprise teams or are working on one
![Designing for B2B and Enterprise SaaS](https://cdn-ak-scissors.b.st-hatena.com/image/square/7064ad8d58d1fd109e6ec2a320f0fa194f36516a/height=288;version=1;width=512/https%3A%2F%2Fmiro.medium.com%2Fv2%2Fresize%3Afit%3A1200%2F1%2A3rgWoDHQ88T8qE4ZQdjTAw.png)