Mobile First by Luke Wroblewski November 3, 2009 More often than not, the mobile experience for a Web application or site is designed and built after the PC version is complete. Here's three reasons why Web applications should be designed for mobile first instead. 1. Mobile is exploding Though the Web has been accessible on mobile devices for years, today's smart phones are driving huge use of net
Earned media is complicated. Google’s algorithm changed 729 times, just in 2022. Our algorithmic-proof strategies not only help align websites with Google best practices, they ensure optimal visibility across other earned media platforms, like Google Play, the App Store, YouTube, Amazon and Pinterest. We’re experts at making complicated things simple. If you’re not in the top 3 spots for the keywo
Summary: Mobile web sites work best on the 7-inch tablet. Users had great trouble touching the correct items on full sites, where UI elements are too small on the Fire screen. This article is about the 1st generation Kindle Fire, launched in 2011. Please see newer article for an analysis of the 2nd generation Kindle Fire HD. Amazon.com's new Kindle Fire offers a disappointingly poor user experien
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In many apps, icons are used to illustrate a specific function — it can be used for everything from information to actions. But if the user doesn’t understand the icon, what’s the point? When designing icons, you want to strive for creating/using isomorphic icons — that is, icons that represent their real-life companion — eg. trash can, brush, eraser, etc. As long as you can do a somewhat decent d
Design is how it works. 'It' as in everything. How you work, how the tap works, how the female brain works. Design solves problems. And making something look more appealing is just very minute part of the problem. (Thus design is not just how it looks). It's like sexual attraction, seems like it's visual but there is a lot of logic and science behind it. Let me explain different parts of design. E
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The country selector. It’s there when you create an account for a new Web service, check out of an e-commerce store or sign up for a conference. The normal design? A drop-down list with all of the available countries. However, when conducting a large session of user testing on check-out usability (which we wrote about here on Smashing Magazine back in April 2011), we consistently found usability i
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