The tech world awaits Apple’s (s aapl) next big tablet launch on Wednesday, but unlike last year, the iPad has a formidable competitor in Amazon’s (s amzn) upstart, the Kindle Fire. Mobile ad provider Jumptap said data gathered through its network over the last three months indicates that the Kindle Fire has grown to 33 percent of tablet traffic in January, up from 20 percent in December and 4 per