Thoughts on E-E-A-T and SEO after 7 years of intensive study - Marie HaynesE-E-A-T in SEO stands for Experience, Expertise, Authoritativeness and Trustworthiness. In 2022 Google confirmed E-A-T (now with an extra E for Experience) is rated for every query that is searched. The concept of E-E-A-T is discussed in great detail in Google’s Quality Raters’ Guidelines. Google’s own documentation tells us “if you understand how raters learn to assess good content, that might h
