What Big Brands Are Spending on Google | Digital - Ad Age
What Big Brands Are Spending on Google From BP's Boost in June to AT&T's Massive IPhone Outlay, Internal Doc Reveals What Marketers Drop on Search NEW YORK (AdAge.com) -- Before BP could stem the oil gusher at the bottom of the Gulf of Mexico, it unleashed $100 million in ad spending, largely on network TV, to stem the damage to its image. But it also started spending heavily where it had never sp
Yahoo Search Share Rises Again... And Google Falls!
Last month we reported a potentially important change in search-market share trends: After years of steady decline, Yahoo's domestic share numbers (YHOO) had increased for five months in a row. Well, the good news continued in January, with Yahoo's share jumping a half-point to 21%, per comScore. Google's share, meanwhile, dropped a half-point, to 63%. You don't see that every day. Yahoo's newfou
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See Dick And Jane Streets – Find The Roads With Your First Name
