Social media ROI: The best of British opinion – EconsultancyI recently wrote a post where I revisited a number of social media statistics, which attracted a lot of attention. Among all of the feedback one trend stood out: people need more information about return on investment from social media. So I’ve decided to bat a few things around, as it’s quite a complex subject. We’ve written extensively about social media ROI in the past, and have also highlighte
