New York Times Embraces Link Journalism
The New York Times has certainly embraced blogging, but it was striking to see in this post from The Lede just how much they’ve embraced link journalism: Scanning the financial press this morning, readers would have seen a disturbing yet familiar burst of oil news: rising prices, aghast lawmakers and protests in Europe. But another piece of bad news topped off the fray, one that was much less fami
Twitter Is A Publication
Here’s a theory that’s emerged from my web communication experiment: Twitter isn’t a communication tool, it’s a publication. That’s not to say there isn’t a strong communication element to it, just like there is in the comment sections of blogs (on the occasions when commenter actually address each other’s comments). But the communication that occurs on Twitter combines with all of the other infor
When Will Google Be Honest About Its Enterprise Ambitions?
When Will Google Be Honest About Its Enterprise Ambitions? Google has Microsoft squarely in its sights with the release of Google Apps for Your Domain — a bundling of Gmail and Google Talk, Calendar, and Page Creator for the enterprise, focused at this point on universities and small businesses. Here’s what jumped out at me from the press release: Girouard underscored that the Google Apps platform
The Long Tail of Revenue 2.0
If the “long tail” is the organizing principle of web/media 2.0, why shouldn’t we expect revenue distribution to follow the same pattern, with a handful of companies (i.e. Google, Yahoo) controlling most of the revenue and the remaining online players fighting over the crumbs? When Google found a way to monetize the long tail through AdSense, it became the “head” of a new long tail. We shouldn’t m
What If Media 2.0 Is Less Profitable Than Media 1.0?
What If Media 2.0 Is Less Profitable Than Media 1.0? The advent of web-based e-commerce fundamentally lowered the costs of doing business, increasing the scalability (and in many cases the viability) of thousands of small businesses. The introduction of micro-marketing through Google AdWords gave a huge jolt to this trend, making marketing scalable and profitable for these same small businesses. T
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