Disruptive innovation - WikipediaAn 1880 penny-farthing (left), and a 1886 Rover safety bicycle with gearing In business theory, disruptive innovation is innovation that creates a new market and value network or enters at the bottom of an existing market and eventually displaces established market-leading firms, products, and alliances.[1] The term, "disruptive innovation" was popularized by the American academic Clayton Christen
