The Long Tail - Wired BlogsWhy are some things less popular than others? There are lots of reasons, of course, but the two I've been focusing on most in my research are the breadth of their appeal and their age. Things of broad appeal tend to sell better than things of narrow appeal. And new things tend to sell better than old things. If you've been reading any of my work you'll know that I'm quick to emphasize that there's
