This is an edited, updated version of an essay I wrote in 2008 when this now popular idea was embryonic and ragged. I recently rewrote it to convey the core ideas, minus out-of-date details. This revisited essay appears in Tim Ferriss’ new book, Tools of Titans. I believe the 1,000 True Fans concept will be useful to anyone making things, or making things happen. If you still want to read the much
![1,000 True Fans](https://cdn-ak-scissors.b.st-hatena.com/image/square/d00a6d2d68f404717a1a0cdf5379cbabb13a1ee6/height=288;version=1;width=512/https%3A%2F%2Fkk.org%2Fwp-content%2Fthemes%2Fkkdotorg%2Finc%2Fimages%2Fog_default_1200.png)