72% of iPhone app revenue comes from in-app purchases, up from 28% in 2010In a recent presentation at the Verizon Developer Community Conference in Las Vegas, Hendrik Koekkoek of Distimo - once again - highlighted the importance of the freemium application model. Specifically he revealed that the growth of free app downloads from the iPhone App Store has grow 34 percent since 2010, whie paid application downloads have grown by 7 percent. These figures were taken from th
