hellocreationのブックマーク - はてなブックマーク

他のマックとパソコン広告の考え
先週の日曜から、「はじめまして、パソコンです…はじめまして、マックです…」というTVCMが始まりました。そして、驚くべきことにこの日本版CM、海外オリジナル版と異なっているのです。マック役の男性も、そんなにイケメンではないし、PC役の男性は、「サラリーマン｣です。オリジナルほど、分かりやすく、露骨な宣伝ではなくなってしまいました。日本では、どうやら控えめにいかなければならないようです。一人二役??いいえ、彼らはラーメンズ。私の妻は(日本人ですが)最初、マック氏とパソコン氏は一人二役だと考えていたようですが、どうやら違うようです。しかし、大事なのは、私の妻が残念ながらラーメンズを知らなかったと言うことではなく、日本版のCMでの二人がアメリカ版の二人よりも、似通って見えると言うことなのです。スーツ、つまり仕事。カジュアル、つまりプライベート。ここでは服装は、必ずしも人柄を表すために使わ
hellocreation 2010/05/05
international_design

techhui_conference
リンク
Kenya Hara On Japanese Aesthetics
What makes Japanese design so special? Basically, it’s a matter of simplicity; a particular notion of simplicity, different from what simplicity means in the West. So are things in general better designed in Japan? Well, actually, it’s not that simple… The New York Times asked us to put them in touch with Kenya Hara, creative director of MUJI and professor at the Musashino Art University. The NYT
hellocreation 2010/05/05
international_design

techhui_conference
リンク
iA’s 2006 Facebook Designs, Redesigned - iA
March 8, 2010 iA’s 2006 Facebook Designs, Redesigned ‹ Previous 2 minute READ Next › FACEBOOK From December 2006 to February 2007 we were in touch with the product manager of Facebook. The prospective: Redesigning Facebook. Eventually. Since the contract was never signed, we kept our designs in the drawer. Until now… As you might have noticed already, the following two screens are not the exact de
hellocreation 2010/04/21
japan_job
リンク
Clients Archive - iA
- 1 user
- ia.net
- 暮らし
hellocreation 2009/11/22
ia

information_architechture
リンク
iA - Home
Presenter Story. Visuals. Showtime. Tell your story. Share your mind. Learn More Writer Pure writing pleasure Find your focus. Get into the flow. Learn More How to stay in control of Apple’s AI Writing Tools iA Writer has been preparing for AI text tools for nearly two years. It *is* ready for any AI, good or not. We doubled our efforts for Writing Tools. How to Create, Structure, Design, Prepare
hellocreation 2009/11/22
japan_jobs

japan_job
リンク
Webdesign is 95% typography. Period.
95% of the information on the web is written language. It is only logical to say that a web designer should get good training in the main discipline of shaping written information, in other words: Typography. Back in 1969, Emil Ruder, a famous Swiss typographer, wrote on behalf of his contemporary print materials what we could easily say about our contemporary websites: Today we are inundated with
hellocreation 2009/03/01
typography
リンク
1