Coca-Cola kick-starts summer season via interactive mobile challenge campaign | Marketing DiveARCHIVES: This is legacy content from before Marketing Dive acquired Mobile Marketer in early 2017. Some information, such as publication dates, may not have migrated over. Check out the new Marketing Dive site for the latest marketing news. Coca-Cola Co. is rewarding consumers with prizes such as free T-shirts and gift cards when they complete various mobile challenges as part of its summer ?Happ
