BruceClay - Web Analytics - Web Site Traffic Statistics - PPC and SEO AnalyticsWhat is web analytics? The Web Analytics Association defines it as “the objective tracking, collection, measurement, reporting and analysis of quantitative Internet data to optimize websites and marketing initiatives.” Remember the days when you just had to wonder which half of your advertising was wasted because there was no way to fathom what worked and what didn’t? Not any more! With web analyt
