[@IndeedEng] Data-Driven Product Design
@IndeedEnd April: Wednesday, April 24, 2013 Video available: http://youtu.be/Y6NI8y21xhg Advertising pioneer John Wanamaker famously said, "Half the money I spend on advertising is wasted; the trouble is I don't know which half." At Indeed, our experience shows that more than half of product features are not only wasted but actually have a negative impact on user experience. Thanks to rigorous A/B
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Metrics-Driven Design
Metrics-Driven Design - Presentation Transcript Metrics-Driven Design In Gods we trust, all others bring data. by Joshua Porter Dustin Curtis’ Twitter copy test was hugely popular, showing widespread interest in testing. @bokardo Small changes in copy can have large effects. “Unfortunately for me, there was one small problem I didn’t see back then.” Doug Bowman describes the reasons why he left Goo
Metrics Driven Design by Joshua Porter
The document discusses metrics-driven design and highlights several key points: 1) It describes how Google tested 41 shades of blue to determine the optimal color and how testing small variations can have large impacts. 2) It contrasts intuition-driven and data-driven design, noting that while data-driven design removes subjectivity, it can also prevent daring decisions. 3) It emphasizes that metr
Data-Driven Startups
Loading… Flash Player 9 (or above) is needed to view presentations. We have detected that you do not have it on your computer. To install it, go here. Comments 1 - 1 of 1 comment previous next Post a comment Mike Pearce 1 day ago Great set of slides, thoroughly enjoyed this. Thanks. Login or Signup to post a comment
Startup Metrics for Pirates: AARRR!
The video from my Seattle Ignite talk last month on Startup Metrics for Pirates is now available for your viewing pleasure below: If you don't want to watch video, 80% of the value of the talk is in these 2 pix: Please feel free to steal this talk & distribute to others; my slides are here: and of course i am *always* open to feedback on this info. ps - SlideShare.net rocks... use it. Posted by Da
データドリブン経営のメトリクス分析 AARRR!モデルの紹介
スタートアップが迷った時に読む Paul Graham からのアドバイス集です。これまでのエッセイをトピック別にまとめ、アドバイスを抽出しました。 Y Combinator のプログラムを通して、数百社のスタートアップに対して アドバイスを続け、Y Combinator が他アクセラレーターとは別格のスタートアップを続々と輩出してこれたのは、おそらく Paul Graham のスタートアップへのアドバイスが的確だったからだろう、と思っています。なので日本でも Paul Graham のエッセイにアクセスしやすくなれば、スタートアップの皆さんの架空の相談先の一つとして役立つのではないか、と思いまとめた次第です。 併読して役立つであろうスタンフォード大学の How to Start a Startup のサマリーは以下においています。 http://www.slideshare.net/tak
KPIを上手に活用する3つの視点─ データドリブン視点のサイトリニューアル実践法第3回
『MarkeZine』が主催するマーケティング・イベント『MarkeZine Day』『MarkeZine Academy』『MarkeZine プレミアムセミナー』の 最新情報をはじめ、様々なイベント情報をまとめてご紹介します。 MarkeZine Day
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@IndeedEng: “Data-Driven Product Design” slides & video - Indeed Engineering Blog
第1回 継続率経営セミナー 公開資料