Fine-Tune Your Outbound Sales Formula To Help Save Your Startup Editor’s note: Steli Efti is the Co-Founder/Chief Hustler of ElasticSales and an advisor to several startups and entrepreneurs. Follow Steli on Twitter. One of the most common questions startups ask me is how to handle B2B outbound sales. They often ask this question in a state of desperation, hoping I respond with the magic formula.
It’s time to rethink the who, what, where, why and how of big data. After a surge of important news in the past couple weeks, we’re approaching a period of relative calm and can finally assess how the space has evolved in the past year. Here are five trends shaping up that should change almost everything about big data in the near future, including how it’s done, who’s doing it and where it’s cons
We’ve written previously about Harvard marketing guru John Quelch’s research into how companies deliberately create an “illusion of scarcity” to elevate product successes and profits. See, How to use the ‘Scarcity Illusion’ to boost your launch. For a while now people have been writing about the perceived scarcity of iPhones. Earlier this week Om conducted a reportorial gut check, and determined–o
Ironically, technology has radically democratized nearly every social institution and industry except democracy itself. A handful among us are pioneering ways to bring transparency and interactivity to the process of self-government. On the eve of America’s political new year, Election Day, we highlight this year’s most innovative people in democracy. Titans Barack Obama Once described by a senior
I used to work as a startup attorney and now I’ve co-founded a startup that in part helps entrepreneurs get legal services, so I’ve seen startups make a lot of legal mistakes over the years, and there are a few that I keep seeing repeated. These mistakes are almost always the result of a simple failure in common sense; I’ve seen entrepreneurs of all pedigrees make them. Here are the top four: Mist
How is Facebook Addiction Affecting Our Minds? [INFOGRAPHIC] But what's the psychology behind this disorder? As it turns out, receiving and answering a notification results in a hit of dopamine, a chemical neurotransmitter associated with the motivation and reward response in the human brain. Dopamine is also released in high quantities when we consume drugs or have sex. Social media notifications
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