Successful product design manages to reveal useful functionality beyond its appealing form. No matter how excellent a design looks like, most customers aren’t likely to spend money on something they won’t be able to use. On the other hand, most people are likely to buy something useful despite the design it has. Successful product design manages to reveal useful functionality beyond its appealing
![Beautiful And Original Product Designs — Smashing Magazine](https://cdn-ak-scissors.b.st-hatena.com/image/square/617f32ebb94da231a94a88831d6109ea8deb5034/height=288;version=1;width=512/https%3A%2F%2Fwww.smashingmagazine.com%2Fimages%2Fcreative-product-designs%2F42-2.jpg)