MVP is Over. You Need to Think About MVE.Most startups start with a light-bulb moment. The founder suddenly clearly sees a problem with no apparent solution. How can I solve that? they think. Unfortunately, that’s not the correct question (at least not on its own). And that’s a big reason why a reported 10% of startups fail in the first year, and another 70% fail in years two through five. Ultimately, only one in ten survive. I know this
