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SmartBlog On Social Media » Creating a social-media policy that works, with Alexandra Levit

Alexandra Levit is a career columnist for the Wall Street Journal and author of five books including “New Job, New You.” Levit recently shared her take on social-media use in the workplace with SmartBrief’s Abe Silk. As a workplace-issues expert, what advice do you have for companies to ensure that their employees are using social media effectively, for work rather than personal reasons? Beware

tyto 2010/07/17

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Do Social Media Links Help Your SEO? | SmartBlog On Social Media

tyto 2010/06/04

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5 steps to building a companywide social-media plan | SmartBlog On Social Media

Like many progressive marketers, you believe that social media has the potential to propel your business to the next level. You discuss its merits with your friends and your co-workers — but you just can’t seem to get things moving. Maybe the executive team isn’t listening, or maybe you just haven’t done what it takes to be heard. Ever since we touched on DuPont’s social-media evangelist’s recomme