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  • 3 Design Layouts: Gutenberg Diagram, Z-Pattern, And F-Pattern - Vanseo Design

    Several layout patterns are often recommended to take advantage of how people scan or read through a design. 3 of the more common are the Gutenberg diagram, the z-pattern layout, and the f-pattern layout. Each offers advice for where to place important information, but I think these patterns are often misunderstood and followed without thought to what they really describe. I want to walk through t

    3 Design Layouts: Gutenberg Diagram, Z-Pattern, And F-Pattern - Vanseo Design
    yasulabs
    yasulabs 2015/03/24
    “The Gutenberg diagram divides the layout into 4 quadrants. Primary optical area located in the top/left Strong fallow area located in the top/right Weak fallow area located in the bottom/left Terminal area located in the bottom/right”
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