The announcement, which was coupled with the introduction of a major redesign, will expand the number of brand pages on the platform. Launch partners for the pages include American Express, Best Buy, Bing, Chevrolet, Coca-Cola, Dell, Disney, General Electric, Hewlitt-Packard, Intel, JetBlue, Kia, McDonald's, Nike, PepsiCo, Staples, Verizon Wireless, NYSE Euronext, Heineken, Subway and Paramount Pi
The new Facebook-gating system is the latest product from social media marketing startup Involver, which has more than 400,000 brands using its platform. Involver has teamed up with social influence tracking company Klout to release a set of Facebook applications that brands can use to tailor their Page experiences around fans' Klout scores. The first app is free and is being released to brands We
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What stands out the most is that more Twitter users have much higher follower and following counts. Twenty-one percent of Twitter users now follow more than 100 people -- that's up from 7% last year -- and 16% now have more than 100 followers, according to Sysomos, which looked at over a billion tweets from 20 million users in 2010 and compared them against data gathered in 2009. Twitter users in
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