The Most Facebook-Shareable Words | Dan Zarrella
It’s another Facebook sharing data post. I analyzed the words that occurred most often in titles in my dataset and their effect on Facebook sharing and found a set of “highly shareable” words. What I found was that list-based superlatives like “best” and “most” work pretty well on Facebook and that contain that explains something “why” and “how” also does. If you want to know more about my dataset
The Linguistics of ReTweets | Dan Zarrella
If you're new here, you may want to subscribe to my RSS feed or follow me on Twitter. Contact me to talk about how I can help with your social & viral marketing. Thanks!I’ve done a bunch of research into the characteristics of ReTweets in an effort to understand what makes them viral. ReTweets are the first entirely observable and analyzable viral content spreading mechanism in the history of mank
Data Shows: On Facebook, Sex Sells | Dan Zarrella
As promised here’s another post in my Facebook sharing data series. This time, I applied the two linguistic algorithms (RID and LIWC) that power TweetPsych to my Facebook sharing data set and found an interesting, if not entirely surprising phenomenon. Articles in my dataset that include sexual references in their titles, are shared on Facebook far more than the average story. Additionally, posit
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Viral Content Sharing Report: Profiles - Dan Zarrella
