bonjour, My name is Jean-frédéric Passot and I’m a creative & interactive director. I founded the studio cher ami, in 2014 as a logical result of my many years of experience at prominent advertising agencies (TBWA, Dentsu/Aegis & BETC ), including a position as creative director at Grouek/Wanda Digital. My passion for the conception and the creation of interactive experiences has been widely recog