Welcome back. Have you thought about subscribing? It's free. seths.blog/subscribe Tom points us to this fascinating concept. It’s called the uncanny valley and it goes back as far as Freud. When you get too good at faking it, people freak out. We love cute dogs, cute monkeys, clairvoyant websites, smart voice mail systems. But we get totally wigged out when a website knows too much about us, when