How to use your CRM for upselling and cross-sellingHow to use your CRM for upselling and cross-sellingAI-enhanced description To successfully use a CRM for upselling and cross-selling, focus on understanding customer needs and insights rather than just the software. Most CRM projects fail due to a lack of customer understanding. Cross-selling increases revenue through related products while up-selling boosts margins by selling higher-value offerin
