Inside Nintendo's Plan to Stay Alive for the Next 125 Years
Nintendo President and CEO Satoru Iwata speaks during a news conference in Osaka, Japan, on Oct. 29, 2014.Yuzuru Yoshikawa—Bloomberg/Getty Images In late 2013, Satoru Iwata sat alone on a bullet train headed toward Tokyo. As the carriage sped silently down the track, Iwata, the puckish CEO of Nintendo, began sketching out a new idea: a line of physical toys with built-in chips that connected wirel
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