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Planning Is Guessing | Stanford eCorner
Long-term planning, strategic planning, tactical planning — all of these types of planning are really funny for a start-up, chuckles David Heinemeier Hansson, partner at 37signals. The punch line, he delivers, is that a start-up doesn’t even know if it will be doing business in five years, let alone five months. These types of planning suit a stable business, like McDonald’s in Northern Illinois.
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