Artsicle, Exit Stage Left
Today, we officially say goodbye to Artsicle. Nearly 7 years after writing the first business plan, we are exiting stage left. Exit Stage Left: To exit or disappear in a quiet, non-dramatic fashion, making way for more interesting events. This isn’t what I dreamed of. I, like so many entrepreneurs before and after me, dreamed of exiting stage right, with a headline and a bang. But, as they say, it
Build Apps
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Blog on Digital Media › ディープリンク／アプリマーケティングの大きな転回点
アプリ市場が成長すればするほど、 アプリのマーケティングの難しさも、大いなる課題となっている。 リンクパラダイムとアプリパラダイムの間に横たわるギャップ。 その架け橋として期待される“ディープリンク”を検討する iOS 版モバイルアプリのダウンロードが近く500億回に達します（参照 → この記事）。Android 版（除く Kindle 版）も2012年秋で250億回と急増しています（参照 → この記事）。 この巨大な市場を考れば、メディア事業者にとってメディアアプリの投入が避けて通れない戦略課題であることは、間違いありません。 すでに数多くのメディア事業者が投入したメディアアプリが、アプリストアを賑わしています。 問題はその先です。メディアをモバイルアプリ化していく意思決定をしたとして、メディア事業者にはいまだ克服されていない課題が待ち構えています。 それはアプリをどうマーケテ
On To Google Ventures
Howdy, I'm M.G. Siegler. I’m a general partner at GV. This is where I collect things. It was almost exactly 19 months ago that I laid down the proverbial writer’s pen and picked up the less proverbial pen for writing checks. It has been an amazing experience getting a fund up and running, learning, and ultimately, making a lot of wonderful investments. I’ve enjoyed it so much that I’ve decided to
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