Microsoft Moves Ad and Media Business to Dentsu Aegis and IPGMicrosoft is moving its multibillion-dollar ad and media business, indicating a fresh-start approach under newly appointed CMO Chris Capossela. The tech giant has selected Interpublic Group as agency of record for advertising and global deployment while Dentsu Aegis will handle media planning, media buying and search advertising, the company said in a statement. "We are thrilled to work with the t
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