Every year, Apple releases a holiday ad just in time for Thanksgiving. These ads are a bit more interesting than your average product advertising as the company uses this opportunity to promote different values. This year, Apple wants to tell everyone that they should be nice to everyone around them, beyond their families and friends. Directed by the same director as the 2013 holiday spot that won

http://c.brightcove.com/services/viewer/federated_f9?isVid=1&isUI=1 Although I can picture a battalion of shield-faced riot police wielding these against a terrified populace, the concept really is too “life imitates sci-fi” to pass up. The BodyGuard is an armored gauntlet with a 500,000-volt stunner protruding from the back of the hand, with room for any number of other weapons of self defense. I

Hardware Why Is Toyota America Using A Japanese Virtual Idol To Promote The Corolla? (Videos) Sometimes big companies do silly things, we all know that. But why exactly Toyota America has decided to use Hatsune Miku, a virtual idol barely known outside Japan, as the promo character for a new Corolla campaign, is beyond my understanding. I am guessing the intersection between the target group for t

Piano Forte: Final Audio Design's Very, Very Expensive Earphones Audio fans know that Japan-based Final Audio Design isn’t exactly known for its low prices, and the four new earphones the company added to its earphone line-up aren’t exceptions. While the “cheapest” model of the so-called Piano Forte series will cost $940, the most expensive one will be priced at a staggering $2,650. Here are all n

Here’s a neat optical illusion of Escher’s impossible waterfall running in a sort of Rube Goldberg setup. It comes by way of YouTube user mcwolles. [via make]

Microsoft has finally launched its all-in bid to revive its flagging mobile business. We’ve gotten our hands on the HD7 Pro, the Dell Venue (known previously as the Lightning), and the rest of the US launch lineup. It’s arguable that they’ve spread their brand too thinly with such a long list of offerings, but it may also be a sign of health for the platform that so many manufacturers have gotten

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Well isn’t this a shame. Microsoft was clearly trying to build up some viral buzz about an upcoming peripheral but a German web store failed to get the memo and posted what seems to be the Microsoft Arc Touch mouse a bit early. What’s more is that it doesn’t seem to live up to the hype. I mean, it seems like a fine mouse with a multi-surface sensor, 2.4GHz nano transceiver, and battery indicator b