Personal branding in the age of Google
Welcome back. Have you thought about subscribing? It's free. seths.blog/subscribe A friend advertised on Craigslist for a housekeeper. Three interesting resumes came to the top. She googled each person's name. The first search turned up a MySpace page. There was a picture of the applicant, drinking beer from a funnel. Under hobbies, the first entry was, "binge drinking." The second search turned u
If you could change your life
Welcome back. Have you thought about subscribing? It's free. seths.blog/subscribe …would you? Getting into Stanford Business School changed my life. In college, I trained to be a mediocre engineer (I didn’t set out to be mediocre at it, but I sure was). I was on track to become Dilbert. Getting into Stanford meant jumping the track. Going from one path to another in one fell swoop. I didn’t learn
Email checklist
Welcome back. Have you thought about subscribing? It's free. seths.blog/subscribe Before you hit send on that next email, perhaps you should run down this list, just to be sure: Is it going to just one person? (If yes, jump to #10) Since it’s going to a group, have I thought about who is on my list? Are they blind copied? Did every person on the list really and truly opt in? Not like sort of, but
How to get traffic for your blog
Welcome back. Have you thought about subscribing? It's free. seths.blog/subscribe My friend Fred, a talented blogger, asked me for advice the other day. Here's a partial answer, with a few apologies to Swift: (and when you're done with this list, feel free to read my post about shark attacks). Use lists. Be topical… write posts that need to be read right now. Learn enough to become the expert in y
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One Santa to rule them all
Google gets jiggy
Three new jobs you might want to consider
Random thoughts about the Kindle
Urgent personal finance advice
Write like a blogger
Getting vs. Taking
Sort of, just and Donald Trump
The world’s worst toaster
Ordinary is cheaper than you
May I have your attention please
Advice for real estate agents (quit now!)