What Stan Lee Knew About Managing Creative People
Summary. A study of Stan Lee’s approach to managing creative talent reveals four lessons that are useful far beyond the comic book industry. First, keep talent busy. Nothing bores creative people more than being idle; Lee always hustled to give his artists work to do, even when they were doing more work than the company could publish. Second, don’t censor creativity. If you ask someone to do a cre
Everything I Know About Business I Learned from Netflix
Summary. If there were an Academy Awards show for business performance, Netflix would sweep this year’s categories — the corporate equivalent of “Titanic” or “Lord of the Rings.” Wealth creation? The company, which is barely 20 years old, has a stock-market value of $170 billion. Cultural sway? Netflix recently got 112 Emmy nominations. Management cred? Its reputation is so strong that a simple Po
Do Lawyers Make Better CEOs Than MBAs?
Summary. Firms run by CEOs who trained as lawyers are associated with much less corporate litigation than firms run by CEOs with MBAs or other advanced degrees, according to a new study. Researchers looked at data from 1992 to 2012 to gather information on 70,000 lawsuits involving 3,500 CEOs, about 9% of whom have law degrees. Compared with the average company, lawyer-run firms experienced 16% to
Three Myths about What Customers Want
This post is the last in a three-part series. Most marketers think that the best way to hold onto customers is through “engagement” — interacting as much as possible with them and building relationships. It turns out that that’s rarely true. In a study involving more than 7000 consumers, we found that companies often have […]
Three Rules for Making a Company Truly Great
Summary. Reprint: R1304J Much of the strategy and management advice that business leaders turn to is unreliable or impractical, say the authors, because those who would guide us underestimate the power of chance. Raynor and Ahmed undertook a statistical study of 25,000 companies—those that had traded on U.S. stock exchanges at any time from 1966 to 2010. They measured performance according to retu
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