Gartner Says Android to Command Nearly Half of Worldwide Smartphone Operating System Market by Year-End 2012

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ced Gartner Says Android to Command Nearly Half of Worldwide Smartphone Operating System Market by Year-End 2012 Egham, UK, April 7, 2011— Worldwide smartphone sales will reach 468 million units in 2011, a 57.7 percent increase from 2010, according to Gartner Inc. By the end of 2011, Android will mov

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Gartner Says Android to Command Nearly Half of Worldwide Smartphone Operating System Market by Year-End 2012

Source: Gartner (April 2011) Gartner predicts that Apple’s iOS will rem ain the second biggest pla... Source: Gartner (April 2011) Gartner predicts that Apple’s iOS will rem ain the second biggest platform worldwide through 2014 despite its share deceasing slightly after 2011. This reflects Gartner’s underlying assumption that Apple will be interested in maintaining margins rather than pursuing market share by changing its pricing strategy. This will continue to limit adoption in emerging regions.