Advertising AgeにGoogleでChief EconomistをつとめるHal Varianによるタブレットと出版業界との関係についての発言がまとめられている(今週の水曜日にJ-schoolであった)。 Google Exec Says Newspapers Need to Re-Think Their Models – Advertising Age – Digital まず新聞業界が直面している問題についてはこう述べている: The trouble is the audience for news has been declining. Newspaper circulation has been slipping since 1990 and has plummeted in the past five years. Online, only 39% of intern