Shopify Seeks to Challenge Amazon Through Deals With BuzzFeed, Other Sites
Shopify, which has become a major force in e-commerce by providing online tools to merchants, is rolling out a new service that will allow content publishers to link to merchants in the Shopify network in exchange for a cut of transaction revenue, according to people familiar with the situation. The nascent move into an area known as affiliate marketing is designed to offer publishers and retailer
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