Oracle To Buy BlueKai For Estimated $350M to $400M, Deal Presents Big Challenges | AdExchangerHome Data Oracle To Buy BlueKai For Estimated $350M to $400M, Deal Presents Big Challenges Oracle will acquire data services and technology company BlueKai for an estimated $350 to $400 million, bringing together one of the largest enterprise software companies with a market leading data management platform (DMP). If the acquisition goes through, it would help solidify the Oracle’s previously unce
