10 Rules to a Great Startup Idea 10 Rules for a Great Startup Idea Ideas don't matter, execution does. But even the world's best entrepreneur would fail with a fundamentally flawed startup idea. At the Founder Institute, Founder & CEO Adeo Ressi preaches a structured approach to analyzing your ideas. If you can check off the items below, then you can greatly increase your chances of success. 1. Yo
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