1. The U.S. e-commerce market is large at over $200 billion annually, growing at 9% each year, and still has room to expand as only 9% of retail is online. 2. New e-commerce business models focusing on areas like group buying and flash sales have emerged and gained traction in recent years. 3. While innovation in e-commerce was lagging for over 10 years, the past 1-2 years have seen more disruptio