“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Seph Zdarko, head of attribution initiatives and partner strategy at Quantcast. Attribution is one of the most critical issues in digital advertising today. Proper attribution provides insights, incentives and controls over ad spend. However,
Exploring the world of data with R, Tableau and other nice stuff About me Dream Team - combining Tableau and R Last quarter was a bit too busy to write some new blog post because of a new job. And changing the job often come along with changing the tools you work with. That was my way to Tableau. Tableau is one of the new stars in the BI/Analytics world and definitely worth a look. The people at T
powered by Firebase What is GeoFire? GeoFire is a set of open-source libraries for JavaScript, Objective-C, and Java that allow you to store and query a set of items based on their geographic location. GeoFire uses the Firebase database for data storage, allowing query results to be updated in realtime as they change. GeoFire does more than just measure the distance between locations; it selective
More About Ben Ben Horowitz is a cofounder and general partner at the venture capital firm Andreessen Horowitz. He is the author of the New York Times bestsellers, The Hard Thing About Hard Things and What You Do Is Who You Are. He also created the a16z Cultural Leadership Fund to connect the greatest cultural leaders to the best new technology companies, and enable more young African Americans to
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