How a Major Toy Company Kept 4chan Online
Documents obtained by WIRED confirm that Good Smile, which licenses toy production for Disney, was an investor in the controversial image board. Toxic image board 4chan has managed to stay online for the past seven years—amid boycotts and advertiser flight, after being implicated in several mass shootings, even as it was identified as a source of the conspiracy theories that inspired the January 6
Who Owns 4chan?
While the infamous imageboard’s ties to mass shootings have long been clear, its relationship with a Japanese toymaker has remained remarkably murky. Over the past 19 years, the imageboard 4chan has been tied to Gamergate, the inception of QAnon, the incubation of a particular brand of online racism, and a raft of domestic terror attacks that have killed scores of people. Tragically, references an
Helvetica, the World's Most Popular Font, Gets a Face-Lift
The 62-year-old typeface that's used everywhere from subway signs to corporate logos has been updated for the 21st century. “Helvetica is like water,” says a recent video about the most popular typeface in the world. The 62-year-old font family, with its sans-serif shapes and clean corners, is ubiquitous. It is used on the signage in New York’s subway system. It is the brand identity of American A
The Replicant: Inside the Dark Future of Blade Runner 2049
I’ve seen things you people wouldn’t believe: Skyscrapers engulfed in a sickly yellow haze; Elvis Presley performing on the stage of a decadent art-deco nightclub; water rippling across the windows of a flying car, only to vanish—like tears in rain. And I’ve seen the original blade runner himself set off running again … and again … and again. It’s a fall morning in 2016, and on a cavernous soundst
The Making of WIRED's Enormous Comic-Con Mech
Meet our mech. He's real, and we're going to show you how the wizards at Legacy Effects put him together. SAN DIEGO — If you're lucky enough to be at Comic-Con, you might have already seen our 400-pound, 9.5-foot-tall friend stomping around the convention center. Don't be alarmed. It's just the WIRED mech. This elaborate battle mech — we dare you to say "cosplay" to its face — wasn't easy to make.
The Inside Story of Uber's Radical Rebranding
In place of Uber’s signature black, gray, and blue color palette, the company will embrace bright colors---lots of them. New mid-century modern illustrations are part of Uber's new brand.Uber Today, millions of people around the world will turn on their smartphones and scan their screens for the black-and-white Uber icon, only to find it missing. Instead, they'll see a colorful geometric shape---h
Let's deconstruct the logos of this year's presidential hopefuls
Campaign logos, even the clever ones, have yet to play a major role in this presidential race–but a few of them could. When Hillary Clinton unveiled her campaign logo—a blocky blue "H" with a bold, red, arrow-shaped crossbar—this past April, the internet erupted with criticism. A lot of people seemed to take issue with the arrow. WikiLeaks accused Clinton of stealing the motif from its Twitter log
Reddit Is Revolting
The popular site is in turmoil with scores of subreddits effectively shut down to protest the firing of Victoria Taylor. Reddit is in revolt, and the front page of the Internet is essentially locked down. Moderators have all but shut down more than 265 subreddits to protest the termination of Victoria Taylor, the site's director of talent. She managed the site’s wildly popular “Ask Me Anything”’ i
No One Tweets Like the Japanese, and That Was a Huge Problem for Twitter
Twitter engineers Ali Alzabarah (left) and Mazdak Hashemi pose among the mysterious colored deer that decorate the main hall at the company's offices in San Francisco.Alex Washburn / WIRED Twitter engineer Mazdak Hashemi says the Japanese tweet like no one else on earth. When the New Year arrives or even as they watch certain moments in shows and movies broadcast on national television, tens of th
Watch Our Exclusive Teardown of the PlayStation 4
You can't have a PlayStation 4 until the middle of November. But you can take an exclusive peek inside. TOKYO – You can't have a PlayStation 4 until the middle of November. But you can take a peek inside. In the video above, Sony engineering director Yasuhiro Ootori tears down the PS4, Sony's effort to reclaim its spot at the top of the home gaming world. In the universe of consumer computing – an
100 Things Your Kids May Never Know About
There are some things in this world that will never be forgotten, this week’s 40th anniversary of the moon landing for one. But There are some things in this world that will never be forgotten, this week's 40th anniversary of the moon landing for one. But Moore's Law and our ever-increasing quest for simpler, smaller, faster and better widgets and thingamabobs will always ensure that some of the t
Wooden Bike Like Riding a Perfect Piece of Furniture
At first, it’s odd, hopping on a bike frame made entirely of wood. After all, I’m used to high-tech composite framed made of carbon-fiber nanotubes impregnated with exotic resins, molded to tolerances of a thousandth of an inch. How could bamboo and hardwoods compare? Actually, quite well. Renovo sent me its R4, a beautiful work […] At first, it's odd, hopping on a bike frame made entirely of wood
Meet Hiroyuki Nishimura, the Bad Boy of the Japanese Internet
In a culture that prizes decorum, Hiroyuki Nishimura's Web video site and bulletin board are a chaotic — and sometimes obscene — free-for-all. Illustration: Christoph Niemann I'm sitting in a sterile white conference room waiting for Hiroyuki Nishimura. Japan is a nation where the 3:17 train arrives every day at 3:17 — not 3:16 or 3:18 — and Nishimura is 45 minutes late. The PR assistant who pains
Art and ASCII: The Stories Behind All Those Brackets, Slashes, and Carets
Art and ASCII: The Stories Behind All Those Brackets, Slashes, and Carets Many of Japan’s most popular Web memes emerge from the millions of daily posts on the BBS called http://archive.wired.com/culture/lifestyle/news/2007/04/2channel 2channel. So do some very elaborate and creative works of ASCII art. 2channel is a text-only bulletin board, but users have circumvented that restriction and create
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