Japan's Rakuten Could Shake Up Amazon, E-Commerce In US, Europe, And China | Business News | Minyanville's Wall Street

There's a strong possibility that, unless you live and shop in Japan, you've never heard of Rakuten. But there's an equally strong possibility that within a decade, this voracious e-commerce behemoth will become unavoidable in most major markets, including the US, Europe, and China. In the last couple of months, the company, Japan's largest e-commerce business with sales last year of $13 billion i