Cadbury is acting as the launch partner for blippar, an app which allows smartphone users to play games using augmented reality, in the latest element of its Spots vs Stripes Olympics-themed campaign. Blippar allows users to play an AR game without even scanning or taking a photo of packaging - all they need to do is point their phone at it. With the Cadbury launch game, 'Qwak Smack', when they po