Launched: Microsoft Advertising SDK for Windows Phone 7 Apps and RTB Exchange - Microsoft Advertising Blog - Microsoft Advertising Community

How to navigate Retail Media success with your Joint Business Plan Microsoft retail media voice and view empowers brands and retailers to create a win-win environment, emphasizing the importance of JBP.

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Location Extensions have seen an enthusiastic response since its launch last year. Advertisers who have adopted Location Extensions on Bing Ads have seen greater value delivered to them in the form of higher ad click-through rates and customer engagement.

[makitani]

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