Fjord Trends 2019

RESEARCH REPORT Accenture Life Trends 2024 The visible and invisible mediators between people and their world are changing. In brief The harmony between people, tech and business is showing tensions, and society is in flux. Five trends explore the decline of customer obsession, the influence of generative AI, the stagnation of creativity, the balance of tech benefits and burden, and people’s new l

[tdksk]

“success is not always driven by the highest production-quality content. Brand owners love glossy content, but they will have to get over themselves if they are to fully embrace consumers’ growing preference for content that is rough and ready.”